Is cannabis legal now? Yes!!! From April 1, 2024, the introduction of the new Cannabis Act (CanG) in Germany marks a significant change in the legal treatment of cannabis. This law brings with it decisive changes that are important for both consumers and the industry. Here are the key points:
1. private and communal cultivation
Adults are now allowed to grow up to three cannabis plants privately. Cultivation associations, i.e. groups that grow and use cannabis together, must have a permit to do so. This is to ensure that everything is controlled and safe.
2. possession and consumption limits
As an adult, you may possess up to 25 grams of cannabis. You can possess up to 50 grams at your place of residence or habitual abode. You may only use cannabis in private, not in public and not in the vicinity of schools or playgrounds.
3. no advertising
Advertising and sponsorship for cannabis are completely banned in order to protect young people in particular and not encourage them to use it. This poses a challenge as it excludes the legal market from traditional marketing strategies.
420MKT
This is where we come in: The protection of minors is a matter of course for us and is at the heart of our ethics. We specialize in developing innovative and legally compliant marketing strategies that appeal to the right target groups without putting young people at risk. We help to effectively position your brand within the legal framework and reach the target groups who are legally allowed to consume cannabis.
Receive up to €14,000 from the state now!
If you need support with the implementation of your Zile, we can help you and get our work funded. Our DAO is an authorized consultant and can apply for additional funding from the current funding programs, such as BAFA and go-digital. In addition, we can provide access to regional fundings.
So we can boost the budget and add further marketing solutions to the service package virtually free of charge.
5. official monitoring and penalties
Cultivation associations are strictly monitored and there are clear rules on how you must inform your members about the risks. Violations of the law can lead to severe penalties.
In summary, the law means more freedom for you as a consumer in the private cultivation and possession of cannabis, but also stricter rules for public consumption and absolute bans on advertising and improper use.
Initial advice on legal issues
Dr. Jesko Baumhöfener is a criminal defence lawyer from Hamburg and the first point of contact for legal issues.
Contact
strafverteidigung-hamburg.com // hi@420mkt.com
FAQ on the new Cannabis Act (CanG)
1. what is meant by a “not small amount” of cannabis? A “not small quantity” refers to quantities that exceed the limits set for personal use. According to the CanG, this is more than 50 grams of dried cannabis.
2 When will possession of cannabis be legal? From April 1, 2024, possession of up to 25 grams for personal use and up to 50 grams at the place of residence will be legal.
3. who is allowed to grow cannabis? Adults with a domicile or habitual residence in Germany may grow up to three cannabis plants for personal consumption.
4. how does the law affect the sale of cannabis? The law strictly regulates the sale of cannabis through a licensing system, which ensures that only qualified and certified businesses are involved in the sale.
5. are there exceptions to the protection of minors? No, the law is very strict when it comes to minors. The sale and possession of cannabis remains illegal for people under the specified minimum age.
By complying with these guidelines and laws, both consumers and companies can operate safely and responsibly under the new CanG.
6. how can 420MKT support you with online marketing?
At 420MKT, we understand the unique challenges and opportunities that cannabis marketing presents. Our expertise in digital marketing allows us to make your brand stand out in this dynamic market. Whether you’re just starting your cannabis business or are an established brand, we can help you maximize your online presence.